There's a moment, right before you jump, when everything gets very quiet.
The noise falls away, and all the reasons why this is not a good idea, go mute. What’s left is the ancient, wordless knowing that says: go.
That's the fire inside you quietly churning, like the calderas of the Big Island.
Pele, the Hawaiian goddess of fire, did not wait for permission. A woman in her full power, she threw herself into earth, air, and water to get her heart's desire. Even among her fears, she was unstoppable because the fire was louder.
FIRE was made for that version of you.
The one who goes in blindfolded. Who bets on the dream before the dream makes sense. Who knows, that becoming one with your deepest desires means sometimes walking straight into the flames.
Perfume Notes:
This perfume begins with the bold confidence of Bergamot and Orange Blossom Absolute. Just as Pele's passion is tempered by ocean and sky, the orange blossom is balanced by the warmth of Cardamom, Ginger, and Black Pepper, a spice-drenched heat that rises like volcanic air.
Tuberose and Orange Blossom carry the courageous flowers that bloom in the crevices of lava rock. Proof that something breathtaking can take root in the most unlikely of places. Bois de Landes anchors it all with a smoky, woody depth, like the crust of cooled lava forming new earth beneath your feet.
The result is a fragrance that feels like the spark that ignites a dream. An amber sunset over volcanic cliffs.
Bold. Spicy. Sweet. Unmistakably alive.
Wear FIRE when you're about to do the thing. The scary one. Wear it and let it remind you that the fire was never the obstacle. It was always the invitation.
Be FIRE.
- 30 ml
- Eau de toilette
- Sustainably Packaged
- Never tested on animals
- Available to ship in the US!
Part of Elements of You — Becoming One with Your Dreams, a 4-piece Hawaiian collection. Available while quantities last.


